Lifestyle Photography
Product Focus Ads
Ozlo: Global Campaign
We partnered with Ozlo to relaunch the brand with a new visual identity and campaign platform, repositioning Sleepbuds as more than a sleep aid and instead as a gateway to better rest and everyday wellbeing. By grounding the product in real nightly routines, the work highlighted Ozlo’s sound technology and thoughtful design while showing how Sleepbuds help people fall asleep faster, stay asleep longer, and wake up refreshed. Building on high-performing growth creative, we developed a new series of short-form videos that leaned into a campy, fun, and engaging tone proven to resonate with audiences. I led the campaign and concepts, directed the film and photoshoot, and oversaw brand design, motion design, photography, video direction, and full campaign production.
