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NIKE SB TRICK TREE UNIVERSE
The Trick Tree was the nerve center of the Nike SB app. We built virtual index cataloging the taxonomy of over 500+ skate tricks.
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The Nike SB App was built to fill a void in the skateboarding world. We set out to allow skaters to have a centralized place to learn and post their skate videos. The foundation of the app contained features like multi-angle tilt-to-play video, YouTube dynamic uploading and streaming, progressive gamification, Trick Tree, and game of S.K.A.T.E. Winner of 20+ Industry Awards.